Your business is ultimately a reflection of you, and your business won't be respected until you respect IT. Therefore there is a code of conduct that will separate you from the rest and that code is called PROFESSIONALISM!

Trust me not many hold themselves to a higher standard, but when you do you will stand out! 

So when people bring ignorance and mess to your business your code of conduct won't even allow them to be comfortable. They will either leave or fall in line. Standards protect you and earn your RESPECT